Social Media Marketing
Content planned in advance, produced to a consistent standard, and published on the channels where your customers actually are.
What this Covers
Social media fails quietly. It starts well, then the person who was posting gets busy, and six months later the last post is a public record of when the company stopped paying attention.
The fix is unglamorous: a plan agreed in advance, content produced in batches, and a schedule somebody owns. We work out which channels are worth the effort for your customers and let the rest go rather than posting everywhere badly.
Content is produced to match the brand we build or the one you already have, so the feed and the website look like the same company.
What is included
- Channel selection based on where your customers are
- Content calendar planned in advance
- Post design and copywriting
- Scheduling and publishing
- Community management and reply handling
- Reporting on reach and engagement
What you end up with
- An agreed content calendar
- Produced posts in the formats each channel needs
- Channel accounts owned by and registered to you
- Regular performance reporting
How an engagement Runs
No discovery phase that eats the budget. Each stage ends with something you can hold.
- 1DiscoverWe map the stack, the owners and what actually has to change. You get a written scope with a fixed price.
- 2DesignFlows and screens reviewed against the scope. You get a clickable prototype.
- 3BuildWeekly builds on a staging URL. Your repo, your accounts, documented from day one.
- 4LaunchCutover, monitoring and a handover session with the people who will run it.
Tell us what needs Building
One senior reads every message and replies with next steps and a rough range.